The Guide to Travelshopa Events

Top Tips for Using Travelshopa For Business to Promote your Events and Sales

1. Introduction – Get to know Travelshopa Events

Until now, the ability to appear in Travelshopa Events calendar has been a very manual process. But that’s changing, as Travelshopa For Business now allows you to create and manage your own launches, sales and shopping events

Why is this important? Because our events page is one of the most read pages on our site, and listing your event in our calendar will enable you to have greater control over how your events are promoted, so more shoppers can find out about your event.

If you want more shoppers at your events, it’s vital to appear in Travelshopa Events. All you need to do is create your event in your Travelshopa For Business admin page – it takes just 5 minutes.

2. Getting Started

The Travelshopa platform is an effective medium to promote your event. Providing a multi-channel approach to communicate directly with shoppers, Travelshopa promotes quality local shopping events on a weekly basis. Not only do we reach out to shoppers with our website and blog, but we also connect with them via email, social media and third-party partners.

Travelshopa Events is only available to registered and approved businesses, so you will need an active Travelshopa For Business account. You can register for a Travelshopa For Business account at www.travelshopa.com/business

Once registered, you can select one of three levels of promotion for your event:

Event Listing (Basic).

A dedicated event page with all the event details and up to 5 images. This page will link to each Travelshopa For Business page.
Inclusion on events calendar page, accessible from both the Travelshopa website and blog.

Event Promotion (Gold).

A dedicated event page (as per the Basic offering)
Inclusion in our weekly email
Promotion across our social media platforms (Facebook, Twitter, and Instagram)

Event Spotlight (Platinum).

A dedicated event page (all the features as per the Basic and Gold offerings)
Event of the Week in our What’s New email
Banner on the new events calendar page.

3. Creating your event

Businesses with Travelshopa For Business account can create a Travelshopa Event. Don’t worry, first we will guide you through the initial set up process

Step 1: Update your Travelshopa For Business page

The first step is to ensure your Travelshopa For Business page is up to date. Make sure that stockists, brands carried, location details, and all other information is current. Also, update your images to bring your page to life. (Pages with stunning photo galleries tend to receive more promotion and visitors to their page).

Step 2: Set up your Travelshopa Event

Now you’re ready to set up your Travelshopa Event. First, you’ll need to log into Travelshopa For Business and go to ‘create an event’, on the left sidebar.

Once you have decided on the type of event promotion that you would like (Basic, Gold or Platinum), you will need to tell us all about your event: name, description, dates, location, and more.

Great images will bring your event page to life. Upload a thumbnail (the “face” of your event on our events calendar page), cover image (which will be featured at the top of your event page) and as many as 5 additional images for the event gallery.

Next, you can preview your event and go back to make any changes if required. Once you are happy with your event page, save it!

If you encounter an issue with creating your event, please contact us at shops@travelshopa.com.

4. Confirm your payment

As a next step, you’ll proceed to PayPal checkout, where you can safely make payment using your PayPal account or credit card.

Once you’ve completed this step, you’re all set! You’ll receive an event confirmation from Travelshopa For Business and a receipt from PayPal, after which we will review and approve your event.

5. Next steps and support

You will receive an Event Approval email once your event is live on Travelshopa. From there, feel free to promote it across your social media platforms using the share links to Facebook, Twitter and Pinterest at the bottom of the blog post. If you want to mention us in social media, you can simply let us know by linking to us with @travelshopa and #travelshopa.

If you’d like to make minor edits to your Travelshopa Event at anytime, you can manage your event in your Travelshopa For Business admin page.

Keep in mind, it may take up to 24 hours for your event to be approved and appear on Travelshopa. If it’s been longer than 24 hours and your event is still not live, please feel free to contact us.